主 讲 人：陈海澎

讲座时间：6月1日

讲座地点：知新楼B218

主讲人介绍：Haipeng Chen，Doctor of Philosophy in Marketing， Professor and Gatton Chair of Marketing, Gatton College of Business and Economics, University of Kentucky。Research interests in   Consumer and firm behaviors. Specifically,   Consumer and manager decision making ， Behavioral pricing，  Behavioral perspectives on firm strategies。